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The Power of Language Understanding: Influence of Gendered Language on Human Perception and Behavior
Authors:
Dr. Ifra Iftikhar, Dr. Bushra Yasmeen, Dr. Naveeda Noreen, Dr. Shabana AsghaKeywords
Gender biased language, Urdu proverbs, Gender Stereotyping, Gendered Language and Discrimination, Gendered Power Dynamics, Gendered Emotional Norms, Language-Based Gender Oppression Perception, Gender Equality, and Inclusivity. ,Abstract
The study examined the connection between gendered language, discrimination, and perceptions of gender oppression in language, as well as attitudes toward gender equality and inclusiveness. Mixed methodology was used. 30 proverbs purposively selected whereas data was collected from 238 respondents in a survey. According to the findings, gendered language and discrimination were associated with stronger gender identities and perceptions of language-based gender oppression. Younger individuals experienced less gendered language and discrimination and perceive less gender oppression in language, whereas more educated individuals perceive less gender oppression. However, gender equality and inclusiveness attitudes were not substantially correlated with any of the other study variables, suggesting that they may be influenced by factors other than gendered language, gender identity, age, and education. In addition, exposure to gendered language and discrimination may not have a significant negative effect on attitudes toward gender equality and inclusion, but perceptions of gender prejudice in language are associated with more conservative attitudes toward gender equality and inclusion. To promote a more inclusive and equitable society, the study emphasizes the need for sustained efforts to challenge and change negative gender stereotypes through education, awareness-raising, and advocacy.