Abstract

Objective of the Study: To explore the relationship between research management practices, sustainable development activities, and export performance to support Pakistani SMEs’ global market competitiveness along with social and environmental objectives.

Background: Thus, this study focuses on the research management function that can enhance SMEs’ sustainable export and competitiveness in the context of globalization and specifically in Pakistan.

 Methodology: Using both quantitative and qualitative data, interview survey data is gathered from a purposive sample of SMEs from different sectors of Pakistan to investigate the impact of different research management practices, sustainable development strategies on export performance.

Findings: This research establishes the relationship of research management practices with sustainable development initiatives and export sales in relation to SMEs in Pakistan that shows how research can help increase the competitiveness of exports while fulfilling the goals of sustainable development for a better society and environment. 

 Recommendations: The study finds out the barriers and enablers and provides suggestions to policymakers, industry associations, and SMEs regarding strategies that can enhance the research management in accordance with the sustainable goals.

 Conclusion: Thus, the findings of this study advance the knowledge of SMEs, sustainable development, and export competitiveness in practice and theory, in turn benefiting both academics and practitioners.