Prevailing persuasion methods in Iraqi satellite television programs for Children

Abstract

Television is one of the most widely used and preferable means of communication for children because of its pleasure, entertainment, and great potential in influencing everyone because the audiences are from all segments of society. Many television programs have been able to meet the viewer's needs and develop cultural awareness through their compelling content their use of persuasive methods and their employment within the structure of television programs through an organized and purposeful fabric to achieve communication and interaction between children and programs. From the foregoing, we find that the problem of research has been to answer the following question: (What persuasion methods prevail in Iraqi satellite television programs for children?) The researcher followed the descriptive approach (content analysis), as the current research community included TV programs directed to children on the Iraqi satellite channel. To achieve the objectives of the research, a tool (content analysis form) was prepared that included (15) methods. The most important results were: The (exaggeration method) achieved the highest frequency in the alternative (appears in a large degree) and the largest weighted arithmetic mean with a relative weight of (89.67) to be in the first order, while (provoking painful situations) achieved the highest frequency in the alternative (appears with a small degree), the smallest weighted arithmetic mean, and a relative weight of (36), to be in the last order.